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Reducing Harmful Drinking
Improving Environmental Sustainability

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Responsible Drinking
Slovakia
Fórum PSR
2010 > Ongoing
15,512 unique visitors to the website in 2017.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Responsible Drinking website
Belgium
V&S
2010 > Ongoing
The site has around 600 visitors per year.
The consumer information section aims to raise awareness of the responsible consumption of alcoholic beverages and highlights campaigns carried out by the association.
Drink Water website
Estonia
EAAPI
2009 > Ongoing
The website had over 735 visits in 2023.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Enjoy in moderation website
Germany
BSI
2009 > Ongoing
In 2023, the website and the associated social media channels (Facebook and Instagram) alone reached over 2.2 million users.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Enjoy Responsibly website
Greece
E.N.E.A.P. / SEAOP
2009 > Ongoing
17,000 unique visitors per year.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Responsible Drinking website
Bulgaria
spiritsBulgaria
2009 > Ongoing
In 2023 the website had 97,275 unique visitors, 131,956 visits and 337,773 hits.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Responsible Party
European Union
Pernod Ricard
2009 > Ongoing
The social media campaign reached over 6 million young adults between April 2020 and March 2021.
Responsible drinking messages are disseminated during Erasmus Student Network (ESN) student parties and online via social media.
www.drinkawaremalta.com
Malta
TSG
2009 > Ongoing
100 visitors per month.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
www.drinksmart.com
European Union
SGS
2008 > 2018
64,509 users over six months
Consumer information website providing alcohol education, helping consumers make informed, responsible choices, whether that’s how they host their next party, or approach their next night on the town.
Drink Responsibly
Poland
ZP PPS
2008 > Ongoing
The website had 314,216 visitors in 2020.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Drink Unit
Hungary
HSA
2008 > Ongoing
In 2021, the website had around 150 visitors per month which rose to a total of almost 6,000 over the August to October period due to promotional activities and relaunch of the website. Almost 14,500 pages were viewed during this period.
Consumer information website to inform them about low risk levels of consumption and to promote a shared understanding of what it means to drink responsibly.
Drink with your head
Portugal
ANEBE
2008 > Ongoing
2022: 5,000 reusable cups, designed with the "Drink With Your Head" logo, were distributed at "Queima das fitas". ANEBE's reached around 5,000 participants out of 20,000 at the Gin and Street Food Sessions.
Raise awareness of the alcohol unit as the best means of promoting moderate and responsible consumption among 18-40 year olds.
Enjoy responsible drinking
Spain
Espirituosos España
2008 > Ongoing
200,000 unique visitors per year to the website.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Responsible Drinking Website
Austria
ASA
2008 > Ongoing
The website had 117,884 unique visitors in 2023.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages. The website address is used in Point of Sale and communication materials.
Responsibledrinking.eu
European Union
spiritsEUROPE
2008 > Ongoing
The website had more than 41,000 unique visitors in 2021.
The EU website was created to support spiritsEUROPE’s members to comply with their commitment on consumer education.
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