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Driving responsible & sustainable actions, making a positive contribution to society
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Reducing Harmful Drinking
Drink-driving
Heavy-episodic drinking, especially among young adults
Non-commercial alcohol
Pregnancy
Responsible drinking
Underage drinking
Workplace
Improving Environmental Sustainability
Agriculture & Biodiversity
Sustainable production
Down the value chain
Reducing Harmful Drinking
Awareness Raising
Community Initiative
Designated Drivers
LPA Sign Posting
On-trade
Off-trade
Parents & Teachers
Partnership With Public Authority
Peer-to-peer
Primary Care
Proof of Age
Proxy Purchase
Road Checks
Staff Training
Schools Programme
Study & Survey
Improving Environmental Sustainability
CO2 emissions
Eco-mobility
Energy Efficiency
Resource Efficiency
Sustainable Agriculture
Sustainable Distribution
Packaging
Waste Management
Water Use
Austria
Belgium
Bulgaria
Croatia
Cyprus
Czech Republic
Denmark
Estonia
European Union
Finland
France
Germany
Greece
Hungary
Ireland
Italy
Latvia
Lithuania
Luxembourg
Malta
Netherlands
Poland
Portugal
Romania
Slovakia
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Spain
Sweden
United Kingdom
On-going
2020
2019
2018
2017
2016
2015
2014
2013
Before 2013
ACIBEV - PT
ANEBE - PT
ASA - AT
Avec Modération! - FR
Bacardi-Martini
Beam Suntory
BNIC - FR
Brown-Forman
BSI - DE
Campari
Croatian Spirits Association - HR
Diageo
Drink in Moderation - CY
Drinkaware.ie - IE
E.N.E.A.P. / SEAOP - GR
EAAPI - EE
Edrington
Espirituosos España - ES
FAS - ES
FEDERVINI - IT
Fórum PSR - SK
GODA - DK
HSA - HU
HUP - HR
LAGGIA - LT
LANA - LV
Moët-Hennessy
Pernod Ricard
Prévention et Modération - FR
Rémy Cointreau - FR
RFRD - RO
SAJK - FI
Spirits Romania - RO
spiritsBulgaria - BG
spiritsEUROPE
SpiritsNL - NL
SSA - SI
STIVA - NL
SVL - SE
SWA - UK
TSG - MT
UVDL - CZ
V&S - BE
WSTA - UK
ZP PPS - PL
Search results
Know Alcohol
Italy
Diageo
2012 > 2017
3 million people reached in 120 stores in 2017.
Educational materials are used to raise consumer awareness of responsible consumption in a stimulating and informative way.
Wine in Moderation Campaign (TVs & Cinemas)
Portugal
ACIBEV
2012 > Ongoing
The spot reached 9,521,482 viewers on TV and online in 2020.
The spot aims to raise awareness of the importance drinking alcoholic beverages in moderation
Drink Wiser
Netherlands
SpiritsNL
2011 > Ongoing
1,220 users per month
Website that aims to raise awareness of responsible drinking.
Seal the deal
France
Avec Modération!
2011 > 2018
Played over 100,000 times.
Game to help young adults to identify situations and risky behaviours related to alcohol abuse especially.
University training in responsible consumption
Spain
Espirituosos España
2011 > Ongoing
Over 1,200 young adults have been trained.
Provides training to young adults in order to inform them about responsible drinking.
Be responsible
Italy
FEDERVINI
2010 > Ongoing
The website receives about 300 monthly visits.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Drink Responsibly
Latvia
LANA
2010 > Ongoing
In 2020, the responsible drinking website had around 10,000 visitors.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
DRINKiQ
European Union
Diageo
2010 > Ongoing
Over 18,000 employees and 37,000 others have been trained.
Training on responsible consumption is given.
Responsible Consumption
Romania
Spirits Romania
2010 > Ongoing
29,215 unique visitors to the website in 2017.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Responsible Drinking
Slovakia
Fórum PSR
2010 > Ongoing
15,512 unique visitors to the website in 2017.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Responsible Drinking website
Belgium
V&S
2010 > Ongoing
600 unique visitors in 2018.
The consumer information section aims to raise awareness of the responsible consumption of alcoholic beverages and highlights campaigns carried out by the association.
Drink Water
Estonia
EAAPI
2009 > Ongoing
The website had over 5,000 visits in 2020
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Enjoy in moderation
Germany
BSI
2009 > Ongoing
Until December 2020, the website had 3.7 million visitors and 7.8 million page views in total.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Enjoy Responsibly website
Greece
E.N.E.A.P. / SEAOP
2009 > Ongoing
17,800 unique visitors.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
Responsible Drinking website
Bulgaria
spiritsBulgaria
2009 > Ongoing
In 2020, there were 7,807 unique visitors.
The consumer information website aims to raise awareness of the responsible consumption of alcoholic beverages.
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