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Driving responsible & sustainable actions, making a positive contribution to society
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Reducing Harmful Drinking
Responsible drinking
Underage drinking
Pregnancy
Non-commercial alcohol
Drink-driving
Excessive drinking by young adults
Workplace
Improving Environmental Sustainability
Agriculture & Biodiversity
Sustainable production
Down the value chain
Reducing Harmful Drinking
Parents & Teachers
Awareness raising
Actions on-trade
Actions off-trade
Staff training
Study & Survey
Primary care
Designated drivers
Road checks
Improving Environmental Sustainability
Resource efficiency
Sustainable agriculture
Packaging
Waste Management
Water use
CO2 emissions
Energy efficiency
Austria
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On-going
2017
2016
2015
2014
2013
Before 2013
ACIBEV - PT
ANEBE - PT
ASA - AT
Avec Modération! - FR
Bacardi-Martini
Beam Suntory
BNIC - FR
Brown-Forman
BSI - DE
Campari
Diageo
Drink in Moderation - CY
Drinkaware Trust - UK
Drinkaware.ie - IE
E.N.E.A.P. / SEAOP - GR
EAAPI - EE
ETL / FABIA - FI
FAS - ES
FEBE - ES
FEDERVINI - IT
FFS - FR
Fórum PSR - SK
GODA - DK
HSA - HU
LANA - LV
LVA - LT
Moët-Hennessy
Moët-Hennessy-Diageo
Pernod Ricard
RFRD - RO
spiritsBulgaria - BG
spiritsEUROPE
SpiritsNL - NL
SSA - SI
SSWS - SE
STIVA - NL
SWA - UK
TSG - MT
UVDL - CZ
V&S - BE
WSTA - UK
ZP PPS - PL
Search results
Stop illegal alcohol
Poland
ZP PPS
2013 > 2013
Post campaign evaluation found: nearly half of respondents knew the campaign, which was seen as positive by 91%. 97% would not purchase alcohol of unknown origin in the future.
To increase awareness of the negative health effects associated with the consumption of illegal alcohol.
Don't drink alcohol from illegal points of sales
Poland
ZP PPS
2012 > 2013
600,000 press ads published and 16,000 posters displayed.
To raise awareness that alcohol is legal to buy only in designated points of sales and is only legal with strip stamps.
Backstage
Latvia
LANA
2011 > 2015
Around 840,000 reached via TV and printed media.
To raise awareness on harmful impact of non-commercial alcohol to health and change drinking habits for the better.
