Responsible drinking programmes
supported by European spirits producers

TIMING 2014 > 2016


  • Polski Przemysł Spirytusowy


  • CASE - Centre of Social and Economic Research
  • City Councils: Cracow, Lublin


  • To build relationships and foster dialogue with public administration and health care experts.
  • To direct discussion away from limiting the availability of alcohol consumption and overall health costs and redirect it to solving targeted, specific problems.
  • To identify specific problems which may be reduced with the support of the entire industry.
  • To share social responsibility strategy and activities run by the industry with experts and stakeholders. 


  • The spirits industry sees its mission in creating positive role models and reducing harmful alcohol consumption in Poland.  However, its representatives are aware that the issues they deal with are complex and their solving is possible only through dialogue and multilateral cooperation.  Therefore, 2014 ZP PPS began organising public debates to address problems associated with the harmful consumption of alcohol. 
  • In 2014 four meetings were organised:
    • 15 September, Lublin: Education for security - the debate on alcohol prevention, under the patronage of Member of Parliament, Jacek Czerniak. The debate was carried out in cooperation with the City Council and attended by representatives of local administration, police, educators, prevention experts and shop owners.  The participants discussed the relationship between the number of points of sale and the safety in the city, as well as effective prevention measures.  The debate was in answer to a public discussion regarding the number of points of sales which took place among city inhabitants.
    • 19 September, Cracow: In the search for effective methods to improve city safety - the debate on alcohol prevention, in cooperation with and under the auspices of the City Council.  The debate formed part of the consultation process conducted by the Council regarding the City Mayor’s initiative to limit the number of points of alcohol sale in Cracow due to complaints by the city’s inhabitants.  The special guest of the meeting was Kate Winstanley from the UK Community Alcohol Partnerships, a social organisation dealing with, among others, security in the city and limiting underage people’ access to alcohol.
    • 29 October, Warsaw: In search of effective prevention methods, in cooperation with the CASE Foundation.  The aim was to identify the key issues and challenges related to the reduction of harmful alcohol consumption and the role of the spirits industry in this regard. Key issues discussed included: conflict of interest between the public health and economic interests of the industry, the definition of responsible drinking and examples of effective prevention measures.
    • 10 December, Warsaw: Patterns of alcohol consumption and drinking culture in Poland, in cooperation with the CASE Foundation. The purpose of the meeting was to attempt to define the Polish culture of drinking and the changes that have taken place over the past decades.  A discussion on the available data on alcohol consumption, its interpretation and the major research problems was held.
  • In 2015, a meeting took place in the Parliament: Debate about prevention of youth access to alcohol, the initiative of MP Lidia Gądek. The meeting was held within the Parliamentary Team for Primary Health Care and Prevention and attended by 7 MPs as well as several experts from science, NGOs and public administration, including PARPA. The attention was drawn to bad public spending on prevention by local governments (negligible percentate goes to recommended programs with proven effectiveness).  During the meeting Leszek Wiwała, the President of PSI, announced the launch of the new social campaign "Here we check adulthood" which started in 2015 and is a partnership between the spirits industry and retailers.


  • In 2014 four meetings took place with total number of 36 experts. In total 66 experts were approached, invited and informed about the initiative. In 2015 first conclusions were presented during the meeting with MPs in the Parliament.
  • In 2015, one meeting took place.  It was attended by 7 MPs and several experts.
  • In 2016 the final report with recommendations for alcohol policy was issued. It stated recomendations in 3 areas: social aspects of alcohol consumption, better prevention: stakeholder activity, system and legal changes
  • In the result Q&A document was prepared with difficult questions raised by experts to the industry representatives. The list of industry messages regarding health issues and alcohol related problem was also prepared.
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