drinksinitiatives.eu

Responsible drinking programmes
supported by European spirits producers

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• “Alcohol and Parents and their children”
• “L-Alkohol, il-Genituri u t-Tfal taghhom”
COUNTRY Malta
TIMING 2002 > 2006
THEME
Underage drinking

CONTRIBUTOR

  • The Sense Group
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OBJECTIVE

  • To provide parents with information to enable them to talk to their children about the dangers of underage drinking and alcohol misuse.
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DESCRIPTION OF THE INITIATIVE

  • Information leaflet and video gave parents advice on how to deal with alcohol in the family.
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IMPACT

  • 10,000 leaflets were distributed until 2006.
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