drinksinitiatives.eu

Responsible drinking programmes
supported by European spirits producers

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• “Server training”
COUNTRY Poland
TIMING 2008 > 2008
THEME
Responsible selling/serving

CONTRIBUTOR

  • Pernod Ricard
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OBJECTIVE

  • To promote the responsible serving and selling of alcohol among serving and selling personnel.
  • To raise awareness of the law related to serving alcohol.
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DESCRIPTION OF THE INITIATIVE

  • Run through subsidiary V&S Luksusowa, the training comprised of the legal situation, social responsibilities and best practices in order to achieve a responsible service are taught during standard training on the serving and mixing of drinks.
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IMPACT

  • 10 training courses were held.
  • 2,800 barmen took part.
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